E-MARKETING

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Online promotions can be tricky, but there are a few basics that we understand our clients would surely want:

1. To gain substantially from your investment Money should be well spent and get you tangible business success. Any investment done for marketing should come back to you multiplied a few times over.

2. To turn potential into actual A good looking ad is no good for business unless it gets the target audience to act. Our marketing plan will convert your potential customers into loyal clients.

We at HSS believe this which is why our spectrum of online marketing services is aimed at getting you more mileage for every penny spent. We spread your message far and wide such that it reaches the potential customers and makes them happily do business with you. We’ll get you more clients and help you retain old ones.

Our service range for you includes:

1. Search Engine Optimization (SEO). Your website content should be search engine optimized so that every time any one searches for the key words listed in your services or products, the search engine directs him to your site. HSS can help you select the right keywords and our team can create content that uses those keywords to their best advantage. We also optimize all your tags and do an aggressive link building campaign.

2. Copywriting. Our writers will create for you a copy that shows your product/ service in the best light and leaves no questions in the mind of the customer Our professional copywriters craft simple, clear and yet very appealing copy for your web site and other online presences. This will also include any forms, questionnaire etc you need for your site.

3. Marketing Strategy. Ways to maximize your client list and keep the old ones in place is vital for your business and we understand that. We put our heads together and develop a detailed plan to do just that. Our marketing strategy for you will leave nothing to imagination – it will be all customized for your specific needs.

4. Integrated Marketing/Brand Promotion. A blend of various media registering the presence of your company in the minds of your potential customers might get you more business – you might need to integrate print and online advertising or maybe presence on the electronic media might work better – we help you create your media plan for integrated marketing and increase business volumes. Your brand image and goodwill amongst customers will be the highlight of your campaign.

5. Media Planning and Buying. Whatever plan we agree on HSS will work with you to buy space and time in the various media for your advertising whether you want to take part in PPC, CPC, banner advertising, or anything else. From suggestions about media planning and buying to writing your ads and helping your bid on the right keywords and ad space, our team will ensure that your marketing budget - no matter how modest - makes a difference for your company.

6. Email Marketing. It might seem easy but sending mailers to your potential customers might prove to be a challenge due to spam laws. An email marketing campaign needs to be professionally handled to prove effective. This will include creating enticing copy, selecting the right target audience and perfectly timing the sending of the emails.

7. Campaigns. Deciding what kind of campaign is required to push your product and service - just online ads and mailers or more – creating your presence using viral advertising or marketing through social networking, HSS team will brainstorm and provide you the perfec t solutions for your specific requirements.

8. Search Engine Marketing. Original SEM ideas and Pay-Per-Click solutions are our forte, so if you wish to make your company the most searched for allow us to do the honours.

Any or all of the above or anything else we will go out of our way to do it for you. To discover the hidden possibilities and potential for your business, contact us for a quote and a chat. We shall be pleased to give you a glimpse of the probabilities!